Resource Center

Stopping Unauthorized MAP Violators in Their Tracks with PROWL

By | Enforcing MAP policies, Internet Authorized Dealers, Unauthorized Sellers | No Comments

If you’re having problems with minimum advertised price (MAP) violations, taking quick action is important for dealing with the situation. MAP violations pose a serious risk to the value of your brand. You probably know how to resolve these problems with your authorized sellers – simply notify your contact that you’re aware of the price violation and that they must return to compliance with your policy or risk their ability to carry your products. But what about the unauthorized, unknown sellers advertising your brand for less than MAP?

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Preserving the Consumer Experience – It’s Not About the Price!

By | Uncategorized | No Comments

When it comes to delivering a superior customer experience, the seller holds all the cards. It is critical that the reseller, merchant, brand has the ability to follow through and support the consumer both pre and post sale. Once a consumer decides on what they’re purchasing, whom they purchase it from ultimately has the biggest impact on their experience with the brand.

Read full article on Multichannel Merchant.

Why cut-rate online pricing is a problem for manufacturers – even if they get paid at cost

By | News | No Comments

The rapid rise of e-commerce has created a new kind of problem for brands – it’s so easy to shop by price that the quality of the product or the customer service behind it tend to drop out of the calculation. Columbus startup ORIS Intel provides subscription software that scours the web to help brands enforce their policies on lowest advertised price.

Read More on Columbus Business First

Finish Line hires ORIS Intelligence to monitor MAP pricing

By | News | No Comments

Finish Line has hired Oris Intelligence to monitor the online minimum advertised prices for all products subject to its MAP.

“Thanks to Oris Intel’s proprietary Prowl monitoring software, the monitoring of online pricing across thousands of sites becomes easy,” said Hank Krause, the president of Finish Line. “This cloud-based software reduces the amount of time it takes to enforce pricing policy and easily identifies online discounters with more accuracy and efficiency than other price comparison engines.”

Read More on BicycleRetailer.com