Monthly Archives: November 2015

A Manufacturer’s Guide to the Holidays [WHITEPAPER]

By | Effectively Utilizing Your MAP | No Comments

Concerned about protecting your brand and monitoring your price policies this holiday shopping season? Download our informative whitepaper now to learn how holiday sales and shopping have changed in recent years and how you should adapt your monitoring strategy accordingly. Find tips on anticipating minimum advertised price (MAP) violator behavior as well as other ideas to make your brand more appealing to consumers.

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Establishing a MAP Policy [Infographic]

By | Getting Started With MAP, Infographic | No Comments

Establishing a minimum advertised price (MAP) policy is an important step toward taking control of price discounting problems in your industry. With MAP in place, you have legal grounds to enforce the minimum price at which retailers advertise your products.  If you are just beginning the process of creating a MAP policy, the following tips will give you a good place to start.

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